{"id":90115,"date":"2026-09-01T17:00:00","date_gmt":"2026-09-01T17:00:00","guid":{"rendered":"https:\/\/adnxt.com\/blog\/best-clickfunnels-alternatives\/"},"modified":"2026-08-21T05:18:56","modified_gmt":"2026-08-21T05:18:56","slug":"best-clickfunnels-alternatives","status":"publish","type":"post","link":"https:\/\/adnxt.com\/blog\/best-clickfunnels-alternatives\/","title":{"rendered":"Best ClickFunnels Alternatives"},"content":{"rendered":"

ClickFunnels is priced as infrastructure and used by many people as a landing page builder. That gap is why most people go looking for alternatives \u2014 they are paying platform prices for a fraction of the platform.<\/p>\n

The others leave because they already have a website and do not want a second one, or because the funnel-marketing style the product is built around does not suit how they sell.<\/p>\n

Each points somewhere different.<\/p>\n

What Are You Actually Using?<\/h2>\n

Before comparing, open your account and list what you genuinely use. ClickFunnels bundles landing pages, funnels, email, membership sites, courses, affiliate management, checkout and a CRM.<\/p>\n

If you use two of those, you are paying for eight. If you use six, the consolidation argument is real and most alternatives will require you to assemble a stack.<\/p>\n

This five-minute audit settles the question more reliably than any feature table.<\/p>\n

If You Just Need Landing Pages<\/h2>\n

Leadpages<\/h3>\n

Focused on landing pages and conversion, with good templates and A\/B testing. Considerably cheaper.<\/p>\n

Choose it if:<\/strong> pages are what you actually need. Give up:<\/strong> the wider platform.<\/p>\n

Unbounce<\/h3>\n

Strong on testing and optimisation, with dynamic text replacement for matching page copy to ad keywords \u2014 genuinely useful for paid traffic.<\/p>\n

Choose it if:<\/strong> you run meaningful ad spend and optimise landing pages seriously.<\/p>\n

Instapage<\/h3>\n

Enterprise-leaning, built for personalisation at scale across many campaigns.<\/p>\n

Carrd<\/h3>\n

Named because it is often the honest answer. Very cheap, one-page sites, up in minutes. If you need a page with a form, this may be all you need.<\/p>\n

Your existing website<\/h3>\n

Also worth naming. WordPress with a block editor or a page builder, Webflow, Squarespace and Wix all build landing pages. If you already pay for a website, adding a page costs nothing extra.<\/p>\n

If You Want the Full Platform, Cheaper<\/h2>\n

Systeme.io<\/h3>\n

The closest like-for-like at a fraction of the cost \u2014 funnels, email, courses, membership, affiliate management, with a genuinely usable free tier.<\/p>\n

Choose it if:<\/strong> you want ClickFunnels’ scope on a small budget. Give up:<\/strong> polish and template quality.<\/p>\n

Kartra<\/h3>\n

Comparable scope \u2014 pages, email, membership, video hosting, helpdesk, affiliate management.<\/p>\n

Choose it if:<\/strong> you want an all-in-one and find ClickFunnels’ interface unappealing.<\/p>\n

Kajabi<\/h3>\n

If your business is courses and memberships rather than funnels, Kajabi covers the same consolidation with a stronger course product.<\/p>\n

GoHighLevel<\/h3>\n

Aimed at agencies, with white labelling and client sub-accounts. Includes funnels, CRM, email, SMS and scheduling.<\/p>\n

Choose it if:<\/strong> you run marketing for clients and want to resell the platform. Give up:<\/strong> simplicity; it is a lot of product.<\/p>\n

If You Want Ecommerce or Checkout Specifically<\/h2>\n

ThriveCart or SamCart<\/h3>\n

Checkout and cart optimisation specifically \u2014 order bumps, upsells, subscription handling. ThriveCart has historically been sold as a one-time purchase, which appeals to people who dislike subscriptions.<\/p>\n

Choose it if:<\/strong> the checkout and upsell flow is what you actually valued in ClickFunnels.<\/p>\n

Shopify<\/h3>\n

If you sell physical products, this is a different and better category of tool.<\/p>\n

If You Are on WordPress<\/h2>\n

Elementor, Thrive Architect or Beaver Builder<\/strong> plus a checkout plugin covers most of what people use ClickFunnels for, on hosting you already pay for.<\/p>\n

Choose it if:<\/strong> you have WordPress and someone to maintain it. Give up:<\/strong> convenience \u2014 you assemble and maintain the stack, including updates and security.<\/p>\n

How They Compare<\/h2>\n\n\n\n\n\n\n\n\n\n\n\n\n\n
Tool<\/th>\nScope<\/th>\nFree tier<\/th>\nBest for<\/th>\n<\/tr>\n<\/thead>\n
Systeme.io<\/td>\nFull platform<\/td>\nYes, usable<\/td>\nClickFunnels scope, low budget<\/td>\n<\/tr>\n
Kartra<\/td>\nFull platform<\/td>\nTrial<\/td>\nAll-in-one alternative<\/td>\n<\/tr>\n
Kajabi<\/td>\nCourses-led platform<\/td>\nTrial<\/td>\nCourse and membership businesses<\/td>\n<\/tr>\n
GoHighLevel<\/td>\nAgency platform<\/td>\nTrial<\/td>\nAgencies reselling<\/td>\n<\/tr>\n
Leadpages<\/td>\nLanding pages<\/td>\nTrial<\/td>\nPages only, cheaper<\/td>\n<\/tr>\n
Unbounce<\/td>\nLanding pages + testing<\/td>\nTrial<\/td>\nPaid traffic optimisation<\/td>\n<\/tr>\n
Carrd<\/td>\nOne-page sites<\/td>\nYes<\/td>\nSimple pages, very cheap<\/td>\n<\/tr>\n
ThriveCart \/ SamCart<\/td>\nCheckout<\/td>\nNo<\/td>\nCart and upsell flows<\/td>\n<\/tr>\n
WordPress + builder<\/td>\nAssemble your own<\/td>\nHosting cost<\/td>\nExisting WordPress sites<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Pricing changes regularly across this category and several tools have restructured tiers. Verify current pricing, and price the tier including the features you actually use rather than the entry point.<\/p>\n

A Note on Funnel Marketing Tactics<\/h2>\n

Worth raising because this category’s marketing normalises some practices that carry real legal risk.<\/p>\n

Countdown timers that reset on refresh, fake scarcity (“only 3 spots left” when there is no limit), fabricated testimonials, and earnings claims without substantiation are all common in funnel marketing templates.<\/p>\n

These are not grey areas. In the US, the FTC has authority over deceptive practices and has specific rules on endorsements, testimonials and earnings claims. In the UK and EU, misleading commercial practices are covered by consumer protection law, and the CMA has acted on fake urgency and pressure selling.<\/p>\n

You can build effective funnels without any of this. Genuine deadlines, real testimonials with permission, and substantiated claims work \u2014 and they do not create liability. If a template ships with a resetting timer, change it.<\/p>\n

Migration Notes<\/h2>\n

Pages do not transfer between platforms. You rebuild them, which is a real cost.<\/p>\n

The order that avoids losing revenue:<\/p>\n

    \n
  1. Export your contact list and purchase history first.<\/strong> Include consent status and opt-in dates \u2014 you need them for lawful basis under GDPR and PECR.<\/li>\n
  2. Rebuild your highest-traffic funnel only.<\/strong> Not all of them.<\/li>\n
  3. Run both in parallel.<\/strong> Send new traffic to the new page while the old one keeps serving existing links.<\/li>\n
  4. Update every link<\/strong> \u2014 ads, emails, social profiles, anywhere you published a funnel URL. This is where people lose traffic.<\/li>\n
  5. Redirect old URLs<\/strong> if the platform allows, or keep the subscription until traffic to old links drops to nothing.<\/li>\n
  6. Move remaining funnels<\/strong> once the first one performs at least as well.<\/li>\n
  7. Cancel<\/strong> only after checking analytics for traffic still arriving at old pages.<\/li>\n<\/ol>\n

    Common Mistakes to Avoid<\/h2>\n